Brief
Create a simple logo animation for "Glory Power Media" a publishing house in Beijing, China, whose goal is to make Christian faith-based media content available to the Chinese mainland with the hope of reaching all people.
The logo concept is a lightbulb which primarily represents “light” making its way to mainland China.
The concept called for light motifs in motion on a simple background of the two main colors of Glory Power Media. The result is a simple but iconic animation that reflects the idea of light filling a space – morphing into a lightbulb consisting of the letters "GP" for Glory Power.
